For founder-led businesses scaling past their first executive layer
The standard for fractional operators.
Senior operators, tested against the operating moments that define your business. Only the ones who meet the standard reach you. Every placement is guaranteed for 30 days.
You've outgrown the scramble.
The business is real. The team is growing. The gaps you're feeling now need someone senior, someone who's done this before, someone who can own a function instead of just supporting it.
A full-time hire is the wrong fit. You need an experienced operator in the seat your business is missing, sized to what the business actually needs.
That's what we do. We place senior operators on a managed retainer, sourced and vetted to the standard. We stand behind every match.
How we hold the standard
One standard. Every operator we admit. Every placement we stand behind.
Every operator clears the same bar. Sourced deliberately, tested on real-world problems, interviewed live, and verified before placement.
Before an operator reaches you
SOURCE
We don't post jobs. We find senior operators through targeted outreach, operator communities, and referrals, then qualify them in.
SCENARIO
A live scenario on real-world problems, scored against rubrics for experience, judgment, and range. Work samples evaluated when possible.
FIT TEST
Real-time interview testing communication, structured thinking, and whether they hold their own in a founder-led room.
VERIFY
Structured reference calls with prior clients and working partners. Real questions. Plus background and identity verification.
When you're ready, we move fast. An operator is working in your business in weeks, not months.
When an operator reaches you
ALIGN
A focused working conversation about your business, the role, the stage, and the outcome you're after. Not a sales call.
MATCH
A curated shortlist of anonymized profiles matched on scenario performance, stage experience, and working style for your business.
INTERVIEW
You meet the operators directly. Ask the questions a hire deserves. You make the final call on who joins your business.
ENGAGE
Once you choose, we handle the agreement and onboarding. Then stay close with pulse checks and a direct line whenever you need it.
THE STANDARD HOLDS
If the placement isn't working in the first 30 days, we replace the operator at no cost. The standard holds, or we make it right.
Roles we place
We place senior operators across the highest-impact functions for founder-led companies. The roles where the right operator changes the trajectory of the business.
FINANCE
When you're preparing for a raise, building reporting infrastructure, or outgrowing founder-led finance. Scope includes modeling, financial narrative, controls, comp structure, and capital readiness.
OPERATIONS
When operations outgrow what you can run yourself, teams hit scaling friction, or margins force real discipline. Scope includes cadence, systems, vendors, execution, and hiring.
TECHNOLOGY
When technical decisions carry long-term consequences, your engineering team needs leadership, or technical debt is slowing the business. Scope includes strategy, architecture, team structure, and stack choices.
GROWTH
When you're moving past founder-led marketing, building demand that doesn't depend on your network, or sharpening positioning. Scope includes brand, demand generation, channel mix, and content.
REVENUE
When you're moving past founder-led sales, building a sales team that needs structure, or delivering revenue predictability. Scope includes sales strategy, team structure, comp design, pipeline, and forecasting.
*These are our specialties, but our bench runs deeper. If you have an adjacent need, tell us. We'll let you know if we can help.Pricing
Transparent. No surprises. Same pricing across every role.
FOUNDATION
$6,000
per month
~5 hours/week
CORE
$12,000
per month
~10 hours/week
SCALE
$17,000
per month
~15 hours/week
EMBEDDED
$22,000
per month
~20 hours/week
Engagements start with a 3-month initial commitment, then continue month-to-month.
*Billed monthly. 30-day replacement guarantee on every engagement.Request an operator
Fill out the form and we’ll schedule a 30-minute intake call. From there, we pull from the pre-vetted bench and surface the operators who best fit your situation.
About
The fractional talent market doesn't have a standard. A LinkedIn headline reading "Fractional CFO" can mean a former public-company controller or a bookkeeper with a new title. Founders have no reliable way to tell the difference until the engagement is six weeks in and underperforming.
So we built one…
Kevin Krull
MANAGING PARTNER
Spent 17 years scaling staffing and talent delivery operations, most recently building RGP's digital marketplace for fractional accounting and technology talent.
Christopher Webb
STRATEGY & PARTNERSHIPS
A career of building strategy and growth inside founder-led emerging brands, including a successful private equity exit. Active advisor for startups.
FAQs
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A fixed monthly retainer based on the capacity you need. Four tiers from $6,000 to $22,000. You budget once and never see an hourly rate on an invoice.
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No. You pay your tier's retainer for dedicated weekly capacity. No surprise overage bills, no fuzzy scope.
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Every engagement starts with a 3-month initial commitment, then continues month-to-month. You can move up or down a tier as your needs change.
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If the placement isn't working in the first 30 days, we replace the operator at no cost. The standard holds, or we make it right.
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A consultant advises and leaves. An agency hands you a résumé and steps back. We place an operator who owns the function and stays embedded. We stay involved through the engagement, not just at the match.
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You get a senior operator without the cost, equity, or risk of a full-time hire. No long search. If the function grows into a full-time seat, we make conversion easy.
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Most fractional firms send candidates and call it vetting. We test every operator against real-world scenarios, interview them live, and verify references and background before they reach you.
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We match on stage, not just function. The operator you meet has led at a company like yours. Not an enterprise retread, not a generalist learning on your dime.
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Your tier reserves dedicated weekly capacity for your business. You're not buying the leftover scraps of someone's week.
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You direct the work day to day. We manage the relationship: kickoff, pulse checks, and right-sizing as your needs change. You run the work, we keep it on track.
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It happens. If you want to convert your operator to a full-time hire, we have a process for it.
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Yes. Every operator signs confidentiality terms before placement and clears identity and background verification first.